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“A transparência é princípio ético fundamental e, no caso específico, foi respeitada, reputando que o uso da ferramenta estava evidente na peça publicitária”, acrescentou o órgão em nota, afirmando que o processo tramitou com ampla defesa, “por meio de manifestação da VW e sua agência, a AlmapBBDO” (veja o posicionamento completo da Volkswagen no fim desta reportagem).
Fonte: Folha | G1 | Olhar Digital
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